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Frosty Boy expands soft serve empire


Australian frozen dessert and beverage manufacturer, Frosty Boy Australia, has taken a huge step in expanding its soft serve empire doubling production capacity in less than a year.

Frosty Boy’s new factory at Yatala, north of the Gold Coast, boasts state of the art equipment sourced from Australia and Germany, tailored to the company’s requirements, bringing the manufacturing processes in line with some of the best in the world.

Frosty Boy CEO, Dirk Pretorius, said the company had outgrown its previous Loganholme site, with production capacity now equating to two million serves of soft serve ice cream daily.

With capacity sitting at 60 per cent at Yatala, Pretorius said Frosty Boy was in a position for further growth.

“Since it started operation in 1976, Frosty Boy has grown to become an internationally acclaimed dessert and beverage manufacturer, producing versatile powder bases to create a range of products, from its popular classic vanilla soft serve to frozen yogurt, frappes, slushies, hot drinks, and more,” he said.

“The new facility will translate into greater benefits for Frosty Boy’s clients and support our continued growth in new and existing markets.”

Frosty Boy has grown to become an iconic brand in Queensland and Australia and over the  past 14 years it has maintained an average compound growth of 18 per cent per year.

The company now distributes product to 48 countries with export representing 75 per cent of sales.

“To sustain this growth over the years, Frosty Boy continuously invested in new systems and its people. The relocation to Yatala continues this investment into our growth and we’re looking forward to a successful future,” Pretorius said.

The new plant extends across 6000sqm and houses two production lines, the new, higher capacity plant and the relocated and upgraded plant from Frosty Boy’s former site.

Designed and built by Gold Coast-based AP Constructions, the new plant includes an expanded facility for research and development and a larger laboratory for product development and quality testing.

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