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Arnott’s to launch new Tim Tam range inspired by tastes of Australia & New Zealand

Aussie iconic chocolate biscuit, Tim Tam, will unveil a new range in stores nationwide next week. The Arnott’s Tim Tam Crafted Collection has four new flavours including Murray River Salted Caramel; Sunshine Coast Strawberries & Cream; Gisborne Orange & Dark Choc and Manuka Honey & Cream.

The Tim Tam Crafted Collection was made for Australians who wants more indulgent treats with “premium ingredients, attention to detail, and carefully crafted flavours”.

“We love our Tim Tam fans just as much as they love us, so what they want, they get. Premium ingredients – sourced from some of the best regions across Australia and New Zealand – have been expertly crafted to create an indulgent experience for everyone who loves a Tim Tam. With decadent flavours like this, what more could you wish for?” Matt Grant, Arnott’s marketing manager, said.

Murray River Salted Caramel has salt flavours from the Murray Darling River Basin sprinkled in gooey caramel sauce and smooth caramel cream filling. Sunshine Coast Strawberries & Cream contains strawberries with a cream filling.

Gisborne Orange & Dark Choc has oranges from Gisborne made into orange cream centre while Manuka Honey & Cream has real Manuka honey in two crunchy biscuits with a cream centre, covered in Tim Tam milk chocolate.

Arnott’s Tim Tam Crafted Collection will be sold for RRP A$3.65 next week at major grocery stores.

On 16 February, Arnott’s will celebrate National Tim Tam Day. Last year, the confectionery giant celebrated a town, by renaming it Tim Tamworth.

“This year, we want Sydneysiders to help us set a Guinness World Record for the ‘Most People Doing a Tim Tam Slam’. So, mark your calendars, as this is the most indulgent record you’ll ever be a part of!” Arnott’s said in a statement.

Aussies will get to join fete-style games and try the new Tim Tam Crafted Collection, bring home a free pack of chocolate.

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