Korean food manufacturer CJ Foods is making its first foray into the Australian market with an investment of $10 million in local manufacturing and an office.
The company is set to launch its Bibigo brand in Woolworths stores nationwide, with Mandu dumplings the first product to hit the shelves.
The company’s decision to launch in Australia follows its success in the US, where Bibigo generated $1.8 billion in sales last year.
Data from the Ministry of Home Affairs & Census 2021 reveals that Australia’s Korean migrant community doubled during the past 10 years, creating a “fertile environment” for the company’s expansion.
As part of the CJ Group – a leading South Korean conglomerate valued at $48.8 billion – CJ Foods holds a strong presence in various segments of the food industry and engages in food processing, distribution, and food service while venturing into music, sports, and entertainment, including cinemas.
The company is also known for its diverse portfolio of food brands and a wide range of authentic Korean food, such as dumplings, sauces, marinades, and ready-to-eat meals.
Notable brands under the CJ Group include Annie Chun’s, offering Asian-inspired food products; the Tous Les Jours cafe chain, known for its freshly baked goods and pastries; Cheiljemyunso, a Korean rice cake brand; and Haechandle, a leading Korean condiment brand.
