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Blue Dinosaur, matcha drive OMG Group’s sales boom

Oat Milk Goodness box
OMG Group recently began its entry into the matcha market (Source: Oat Milk Goodness)

Oat Milk Goodness and Blue Dinosaur owner, OMG Group, has had “one of the strongest trading months” in its history, as it makes progress in new markets.

In an update to investors on the ASX, OMG Group said it achieved $6.2 million in sales for its fiscal fourth quarter, up 57 per cent on the previous year. In May, $650,000 in sales marked a 75 per cent increase on 2025.

“May was one of the strongest trading months in OMG Group’s history and shows the continued progress being made across the business,” OMG Group CEO Alex Aleksic said.

Adding that the numbers reflect “genuine commercial momentum across the business”, Aleksic said the growth of its Blue Dinosaur range and matcha products deserves the credit.

“Blue Dinosaur has secured national ranging with Chemist Warehouse New Zealand, our first Sandai matcha shipment has landed in Australia, and the Omura Matcha brand is now being introduced directly to the café and hospitality buyers we are targeting,” Aleksic said.

“The business is entering FY27 with a broader distribution footprint, growing ecommerce scale and a matcha platform that is now moving from launch phase into commercial fulfilment.”

The group’s e-commerce sales are its fastest-growing segment, with an 87 per cent year-on-year increase reflecting “increasing brand recognition”, according to the group.

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