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Vegemite

Vegemite Archives

Vegemite cuts ties with JWT after 74 years

Iconic Aussie brand partners with Thinkerbell.

How ‘brand you’ came to be

The power of personalising products.

Bega to shell out $12m for peanut grower

Dairy company further expands food range.

Premium vegemite costs more than double

Consumers react to Vegemite's experiment.

Mondelēz boss talks on company plans

What's next for the confectionery giant?

Aussies celebrate with Vegemite flavoured ice cream

Frugii Dessert Laboratory creates a unique flavour.

Bega Cheese acquires Aussie’s most iconic brand

Cheese manufacturer acquires Vegemite.

Mondelez selected for Olympic honour

Mondelez named official chocolate, candy, biscuits, and spreads partner of Australian Olympic Team.

Spreading the love

Australians remain happy little Vegemites.