Antoniou Fillo Pastry fights food waste
Australian pastry company Antoniou Fillo Pastry has partnered with food charity organisation OzHarvest to fight food waste.
The food brand has revealed tips and recipes to inspire Aussies to make use of common leftovers, and is also encouraging others to share their own recipes online using the hashtag #FightFoodWasteWithFillo.
Their product will appear in an episode of Everyday Gourmet with Justine Schofield cooking with OzHarvest’s executive chef Travis Harvey in late 2019.
Christine Apostoles, marketing director and third generation owner of Antoniou Fillo Pastry said it was the documentary on Ronni Kahn ‘Food Fighter: One Woman’s Crusade Against Waste’ that inspired her to collaborate with OzHarvest.
“I went to a screening of the film last year and was so inspired by the magnificent Ronni Kahn and the work she is doing to raise awareness of this desperate global issue. So I approached OzHarvest to find out how we could contribute to making a difference. From March, our customers will see the Fight Food Waste branding on our fillo pastry packaging in supermarket fridges. And we’ll also be sharing tips and tricks to our email subscribers and on our social channels – sharing creative ways to use our products to make more sustainable decisions about food at home,” explained Apostoles.
OzHarvest welcomed the support of the Aussie pastry company for its pledge to halve food waste by 2030, which is aligned with the charity organisation’s goals.
“It’s excellent to see brands like Antoniou step up and take ownership of this growing global issue. Educating consumers about the importance of stopping good food going to waste and providing creative solutions using their product is the perfect way to address this issue. We hope that other food producers follow the great example Antoniou Fillo have set and join the Fight Food Waste movement,” said Henrietta Ardlie, OzHarvest’s head of Fundraising.