Yoplait introduces smoothie range
Yoghurt brand Yoplait has entered the drinkable yoghurt space, with a new range of bottled yoghurt smoothies boasting 10 grams of protein in each bottle.
Yoplait Smoothies hit grocery stores nationwide this month, with a 300-gram bottle of blended fruit and yoghurt.
Smoothie flavours in the range include Passionfruit & Mango, Strawberry with a hint of Banana, Mango & Peach and Mixed Berry.
Darryn Wallace, marketing and innovation director, Lion Dairy & Drinks said the new drink is ideal for teenagers who often struggle to meet the recommended serves of dairy and taps into the need for convenient on-the-go snacks.
“Finding a snack that’s nutritious, filling, and makes you feel good can be really challenging – and finding one that your teens like too is almost impossible,” Wallace said.
“We’ve created this range to meet that need, offering a tasty, fuss-free option that shoppers can easily pick up at their local grocery store.”
The range contains no artificial colours, flavours, sweeteners or preservatives and hits stores nationwide this month.