Shelf life: Nestlé reimagines Milkybar for adults
This week saw the launch of a new chocolate bar from a major confectionery company and a selection of health-focused products hit the market. Read on for Inside FMCG’s roundup of the latest industry product news.
Nestlé launches Milkybar Whirl
FMCG giant Nestlé has unveiled the new Milkybar Whirl, a twist on the original with a swirl of milk chocolate throughout.
The latest creation targets adults, with Nestlé saying the product is “perfect for mature taste-buds”.
“We are delighted to be adding a delicious swirl of milk chocolate into our much-loved Milkybar, and we are confident the Milkybar Whirl will quickly become a fan favourite,” Nestlé head of marketing confectionery Joyce Tan said.
The block and bar are made from a bespoke chocolate mould and the product contains no artificial colours or flavours.
Milkybar Whirl is sold nationwide in Coles, Woolworths, independents, Big W and convenience stores.
Nescafe Gold serves up plant-based lattes
Nescafé has created a vegan option for coffee lovers with the launch of new non-dairy lattes, Nescafe Gold Plant-Based Latte sachet range. The vegan range includes Almond, Coconut and Oat Lattes which have been created using Arabica and Robusta coffee beans and plant-based milks.
“Nescafé coffee is loved by Australians and we do not take this for granted. We are always looking for the next exciting innovation idea. With the launch of Nescafé Gold Plant-Based Latte range, we are bringing the non-dairy trend out of cafés and into home. Now coffee aficionados who prefer plant-based milk alternatives can enjoy their favourite lattes any time, anywhere,” Nestlé head of marketing beverages Olga Starush said.
The Nescafé Gold Plant Based Latte range is sold in Coles and independent retailers nationwide.
Dairy Farmers rolls out prebiotic A2 milk
Milk brand Dairy Farmers has released A2 Goodness Milk in Australia in 2L Full Cream, Lite, and the first Prebiotic variety. The company said the milk is sourced from free roaming cows from Australian family dairy farms.
“From the goodness of pasture raised, free roaming cows, we’re proud to be providing consumers with more choice within the A2 protein milk segment. The range is the latest addition to our iconic brand’s portfolio, and by introducing the first ever Prebiotic and Flavoured players in Australia to the A2 protein milk segment, we’re continuing to innovate in the category,” Lion Dairy & Drinks marketing and innovation director Darryn Wallace said.
Dairy Farmers A2 Milk is available now in Coles Supermarkets across VIC, NSW and ACT, along with other leading retailers.
Capilano unveils Low GI Honey
Honey maker Capilano has released another new product with its Low GI Honey targeting consumers that are looking to reduce their sugar intake.
Ryan d’Almeida, CEO of Hive + Wellness, the company behind the Capilano brand, said the product is endorsed by the Glycemic Index Foundation, who assisted in the product development.
“We are delighted to make honey more accessible to people on low GI diets by releasing this specially selected blend of 100% Australian premium eucalypt honey. Because this honey provides a slower and more sustained energy release, it is also an ideal alternative to sugar for consumers looking to lower their sugar intake,” d’Almeida said.
Low GI foods take longer to digest and can help keep blood glucose levels stable, according to Glycemic Index Foundation CEO Kathy Usic.
Capilano Low GI Honey is sold in Woolworths and select IGA supermarkets.
Native Spirits hits the market
Australian gin brand Native Spirits rolled out to stores across Australia this week. The curated gin range showcases the best gin and native botanicals from every corner of the country
“By hand-picking the ingredients that are only grown in New South Wales and individually distilling each botanical, Archie Rose is able to craft an inspiring gin that has a style and flavour profile unique to its home state,” Dave Withers, master distiller for Archie Rose Distilling Co said.
The range includes Sydney Dry Gin by Archie Rose (NSW); Margaret River Dry Gin by West Winds Gin (WA); Melbourne Classic Gin by Patient Wolf (VIC); Adelaide Dry Gin by 23rd Street Distillery (SA) and Brisbane Dry Gin by Winston Quinn Gin (QLD).
“Gin is quickly becoming many Australian’s favourite spirit, and small-batch gins from boutique distilleries are more in demand than ever before. As more Australians embrace gin, we’re seeing the traditional flavours, like Juniper Berry and Coriander Seed, joined by a wide variety of new flavours, providing the perfect opportunity for Australia’s native botanicals to shine” Coles general manager of merchandise, Brad Gorman said.
The Native Spirits range is sold in 500ml bottles at Liquorland, Vintage Cellars and First Choice Liquor Market stores within their state of origin.