Arnott’s is once again teasing consumers and retailers alike with its pre-Christmas new flavour release.
This time last year the company revealed it would release four new flavours in the new year, naming the first -– Murray River Salted Double Choc.
This year, it is promising six new flavours, with the first to be teased, Decadent Triple Choc.
Rebecca Chan, Tim Tam brand manager, says the company has found “new ways to add even more indulgence to Australia’s favourite chocolate biscuit”.
The Decadent Triple Choc will feature a milk chocolate coating, with extra choc covering two crunchy biscuits.
As was the case last year, the full Tim Tam Deluxe collection won’t be revealed in full or on shelves until early next year.
More than 670 million Tim Tam biscuits are made annually in Australia. Arnott’s Sydney bakery churns out around 3000 Tim Tam biscuits per minute when the line is in full swing.