Oliver’s Real Food has introduced a Kids Brekky Box range, expanding its nutritional product offerings for children into the breakfast sector.
Developed under the supervision of CEO and dietitian Natalie Sharpe, the product launch directly targets an unaddressed segment in the domestic quick service restaurant landscape, which is dominated by highly processed options.
The menu expansion builds upon the company’s existing Feel-Good Kids Lunch Box line.
The new breakfast range features two distinct menu options built on whole-food and organic ingredients:
- Half Toastie & Organic Baked Hash Brown Box: A half toastie, an organic baked-not-fried hash brown, a collectable toy, and fresh 100 per cent fruit juice.
- Crumpet & Yoghurt Box: A warm crumpet served with honey and butter, a berry yoghurt cup, a collectable toy, and fresh 100 per cent fruit juice.
“The success of our Feel‐Good Kids Lunch Box showed us how much parents value real, nourishing food for their children,” said Sharpe.
“Extending this into breakfast, the most important meal of the day, was a natural next step. Now, parents heading off early can feel confident their kids are fueling up with wholesome food for the road trip ahead.”
By incorporating organic items and cold-pressed juices into its children’s meals, the Erina-based hospitality company intends to position itself at the forefront of health-focused travel dining.
The product lineup is available across Oliver’s network of Australian restaurant locations.
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