Artificial Intelligence
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AI strategy without practical application will not move your P&L this year
The winners will be the ones quietly applying AI and seeing real results while everyone else is still debating strategy.
From cookies to shampoo: Consumer products are getting an AI makeover
L'Oreal has identified new molecules for beauty products by predicting the effect they will have on skin and hair.
Smart aisles: the AI-driven retail evolution
As AI continues to evolve, its role in transforming the supermarket, grocery, and convenience store sectors will only gr...
Smart aisles: The AI-driven retail evolution
The revolution in the aisles is well underway, with AI leading the charge towards a more efficient, customer-centric and...
How a focus on experience is driving the evolution of AI in the FMCG sector
A push to create the most unique and personalised experience for shoppers across multiple channels is the driving factor...
One step ahead: Anticipatory design is the next frontier in personalisation
Anticipatory design is the new frontier in personalisation. Advances in AI and machine learning have given retailers a g...
Will talking to AI voice assistants re-engineer our human conversations?
With face-to-face conversation there is an expectation of mutual attentiveness, these norms could be wholly deconstructe...
Just Wines refines marketing strategy with AI
The online retailer has scaled back the number of emails it sends by making them more targeted.
Treasury Wine Estates, Complexica partner for Artificial Intelligence software
New software to answer complex “what-if” questions.
Just Wines raises $6 million for marketing, tech upgrades
Online wine company to use funding for personalised shopping experience and AI.
Domino’s Pizza’s high tech voice order assistant
New technology making it easier for customers to order food.
Shelfie CEO talks supermarket robots
Inside FMCG's exclusive interview with CEO Darren Younger.
