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augmented reality

augmented reality Archives

Aussie firm launches augmented reality app for beverages

The app, known as “Swigr”, is activated when shoppers scan a label with their phone.

F Whitlock & Sons uses AR to launch range extension

The AR experience features characters of Whitlock’s hero tales such as Chip the Chipotle Pepper and Oscar and Rojo and t...

Brands come alive with AR packaging

SPONSORED: Augmented reality bridges the gap between the physical packaging and the digital experience.

Nespresso goes futuristic with chatbots and smart speakers

By 2020, consumers will be able to order their coffee without leaving Facebook Messenger.