Pepsi Archives - Inside FMCG
Pepsi fuses coffee and cola with launch of Pepsi Café in the US
Pepsi Café contains double the amount of caffeine compared to a regular Pepsi cola.
Music inspires Lay’s new flavours
Each flavour unlocks an exclusive new song from Grammy-nominated artist Bebe Rexha.
Pepsi debuts For the Love of It tagline
Soft drinks giant releases new marketing platform in over 100 countries.
Walmart Canada latest to explore possibility of cannabis-based products
Meanwhile in Australia, Althea Group secures distribution of medicinal cannabis products at network of pharmacies.
Pepsi’s Drinkfinity revolutionises iced coffee game
“Peel, Pop and Shake” innovation for iced coffee drinkers.
Pepsi launches new global summer campaign
Soft drinks giant celebrates music with Pepsi Generations.
