M&M’s has launched its first store in Australia after announcing the opening last month.
The location, opening from January 6 to January 26 in Melbourne, features M&M’s chocolate wall and products made in Ballarat.
M&M’s Melbourne, part of the partnership with the Australian Open, is the brand’s unofficial eighth store worldwide and the first in the Southern Hemisphere, drawing inspiration from M&M’s New York, London, Las Vegas, Shanghai, Berlin, Disney Springs, and the Mall of America.
“M&M’s is recognised globally as a fun, playful and much-loved brand, making it a fantastic fit for the Happy Slam,” said Cedric Cornelis, Tennis Australia’s chief commercial officer.
“We know that its popup in Garden Square will be one of the most popular destinations at AO 2025, with fans eager to experience the playful and immersive world of M&M’s.”
Customers can also access exclusive M&M’s merchandise at the store.
