Muscle Nation has partnered with coconut water brand Raw C to launch Coconut Pineapple Protein Water, targeting health-conscious consumers.
The drink combines Raw C’s coconut flavour with Muscle Nation’s protein formulation. Each serving contains 22 grams of protein, zero fat, and 101 calories. According to the brands, it is naturally sweetened with monkfruit and stevia and contains no artificial colours, flavours or preservatives.
The product uses a blend of hydrolysed collagen and whey protein isolate, along with electrolytes, BCAAs and Vitamin C to support hydration and muscle recovery. Muscle Nation recommends pairing it with Raw C’s Pure Natural Coconut Water for additional electrolytes.
“We loved the idea of turning recovery into something iconic, and it really doesn’t get much more iconic than coconut water in Australia,” said Chris Anastasi, founder of Muscle Nation.
“Being an Aussie household staple, it seemed like a no-brainer to pair Raw C’s coconut flavour with our protein. It’s refreshing, it’s light, and it’s built to perform.”
The Muscle Nation x Raw C Coconut Pineapple Protein Water will be sold through Muscle Nation’s online store and stocked in Woolworths supermarkets nationwide.
Last month, Raw C also partnered with Pistachio Papi to launch a limited-edition collaboration, Pure Coconut Water infused with Natural Pistachio and White Chocolate.
