Asembl has facilitated the launch of a limited-edition Raw C Coconut Water infused with Chocolate Honeycomb, a collaboration between confectionery brand Menz Violet Crumble and beverage company Raw C.
The product combines the honeycomb flavour profile of Violet Crumble, a brand established in 1913, with Raw C’s coconut water.
The beverage comes in 325ml cans and is available in selected Coles stores nationwide for an RRP of $3.
The company says the drink offers a gluten-free and dairy-free alternative to conventionally flavoured beverages.
“This collaboration between Violet Crumble and Raw C truly raises the bar in the coconut water category,” said Justin Watson at Asembl.
Earlier, Natural Raw C launched in Woolworths New Zealand stores.
