AI
FollowAI Archives
AI strategy without practical application will not move your P&L this year
The winners will be the ones quietly applying AI and seeing real results while everyone else is still debating strategy.
From cookies to shampoo: Consumer products are getting an AI makeover
L'Oreal has identified new molecules for beauty products by predicting the effect they will have on skin and hair.
Woolworths AI agent rambles about its ‘mother’ revealing deep tech problems
Instead of sticking to groceries, recipes and basket suggestions, Olive reportedly produced strange, overly human-like r...
Do Woolworths shoppers want Google AI adding items to buy? We’ll soon find out
When AI starts making everyday decisions, we must ask whether consumers retain meaningful control over their choices.
AI leadership in 2026: Five tips your competitors don’t want you to know
How to navigate through the dozens of companies making AI generalisations.
When the AI wave crashes: What history, behaviour and markets tell us
The fingerprints are eerily familiar and leaders may be repeating the same mistakes.
Australian retailers race ahead with AI but risk aversion threatens momentum
A new report revealed that risk management hesitation is both a twin barrier and an opportunity now shaping AI’s future ...
Mondelez says generative AI tool will slash its marketing costs
Mondelez expects that the tool can make short TV ads that would be ready to air as soon as next year's holiday season.
How ice cream giant Magnum will use AI to revise, create products
Magnum plans to use AI to look at the calories in ice cream, make new plant-based products and help manage rising costs.
How ChatGPT’s checkout could reshape online retail: ‘It will change the game’
Conversational AI could transform the future of online shopping.
The future of shelf signage: How technology is transforming the moment of truth
The shelf has always been the frontline of retail. The place where brands either win or lose in the final moment of cons...
Attitudes towards automation in the workplace changing
Over 8o per cent comfortable with reskilling in order to work alongside the digital workforce.
AI knows what you buy, and what you ought to buy
WooliesX brings a new kind of futuristic experience to consumers.
A sound approach
In a screenless future, voice, sound and gesture will take over from text.
We must ensure new food retail technologies are pathways – not barriers – to better health
Health professionals urged delve into the future of retail technology to identify barriers and opportunities for the ach...
Vinomofo boss on trends, expectations
"From a wine perspective, it’s going to be a fun year."
On the front lines of voice commerce in Australia
With Amazon’s entry into Australia, a major new battle has started with voice commerce and AI on the front lines.
Nestle, Social Soup launch new campaign
Nescafe Gold Organic OOH campaign runs this August.
Temporary, contractual roles rise in Australia
Hays research shows companies hire more contractual employees.
