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digital

digital Archives

How digital helped Domino’s top $3 billion

Domino’s is rethinking the way consumers order food as it looks ahead to the next phase of the e-commerce boom.

New reports shed light on Gen Z

“Gen Z are digital pioneers and have charted the path for the rest of the world to go fully digital,” says WP Engine Cou...

Woolworths appoints Andrew Hicks as CMO

Hicks will drive the brand and marketing agenda to meet the needs of digitally enabled consumers.

The powerful twin you never had

A digital twin is a virtual representation of a product that can show how it will perform.

Digital innovations shaping the way we shop

We’re in for some interesting tech innovations in the retail environment this year, says Dave Ridgley.

Shopper marketing: What’s happening in digital?

Popai and GfK review the usage of digital tools in shopper marketing.

Digital packaging becomes reality

Australian-owned packaging company develops new technology for future supermarket shopping.

Big W hunts for engagement

Discount department store chain creates instore virtual Easter egg hunt.