MOJO Archives - Inside FMCG

Mojo: the rise and fall of an Australian advertising empire

OPINION: The cornerstone of Mojo’s identity was its ordinariness, rejecting the structured approaches of multinationals.

Coca-Cola buys Australia’s MOJO Kombucha

The soft drinks giant adds its first line of kombucha.

MOJO’s Kombucha creates bigger bottles

Beverage is now available in 750mL bottles.

MOJO Beverages launches $1 million bottling line

Drinks company’s new product available at Woolies, Aldi.

MOJO beverages now available at Woolworths

New probiotic health drinks available at supermarket shelves.