Sprite Archives - Inside FMCG

Coca-Cola Australia recruits LeBron James for Sprite TVC

The LA Lakers superstar and Sprite ambassador makes light of celebrity endorsements.

Coca-Cola Amatil signs five-year deal with Pizza Hut Australia

It will be the first time in 48 years that Coke will be sold at the fast-food chain in Australia.

Sprite launches #needasprite campaign

Coca Cola teams up with Google for latest marketing initiative.

Cola crowned king

Cola flavoured beverages the most popular soft drinks in Australia, New Zealand, and Indonesia.

Sprite campaign to launch in Melbourne

Coca-Cola to hold Sprite Showers activation in Melbourne this week after unexpectedly cancelling Sydney event.

Latest Poll

Should supermarkets be doing more to support farmers impacted by bushfires?