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Three interesting ways brands are using TikTok
From tapping into subcultures to letting employees take the reins, here's how retailers are gaining a foothold on the vi...
Walmart joins race for TikTok app as deadline looms
Walmart Inc says it is joining Microsoft in a bid for social media company TikTok’s US assets, revealing its plans hours...
Creativity and authenticity: What makes ads work on TikTok
Brands that understand the audience on TikTok have the opportunity to further connect and build brand value with a new d...
TikTok launches global business toolkit to help brands get creative
The aptly named TikTok For Business allows brands to create content that will resonate with TikTok’s audience.
What is Dalgona coffee? The whipped coffee trend taking over the internet during coronavirus isolation
According to Google Trends, “Dalgona coffee” has become the most searched type of coffee worldwide.
Social sells: the top platforms to get onboard with
Why WeChat, TikTok and Twitch are worth considering to help attract and engage your audience.