Carlton and United Breweries Archives - Inside FMCG

Carlton and United Breweries Archives - Inside FMCG

Strongbow cider

Asahi sells five liquor brands to Heineken

Asahi has sold the Australian rights to five liquor brands, including Strongbow and Stella Artois, to rival Heineken.

Carlton & United Breweries merges with Asahi Premium Beverages

ACCC did not opposed the acquisition as Asahi offloads some of its brands.

This week in FMCG

This week’s top headlines.

Asahi gets greenlight from FIRB to acquire CUB

Acquisition of CUB is expected to be completed on June 1.

This week in FMCG

This week’s top FMCG headlines.

Shelf life: CUB launches first hard seltzer

Dairy Farmers releases A2 flavoured milk and Nespresso launches dessert-inspired range.

VB partners with over 1000 pubs on Australia Day weekend fundraiser

CUB is hoping to raise more than $750,000 for bushfire relief through sales of VB.

Balter snapped up by CUB

Balter CEO and co-founder Ant MacDonald said the company refused to compromise on its culture or its beer as part of the deal.

‘Unfinished business’ – Matilda Bay founder returns to relaunch range with CUB

Founder of Matilda Bay and Little Creatures aims to restore the original craft beer as a market leader.

Poll: Is Asahi takeover good or bad for Aussie beer market?

Do you think it’s OK for one company to control half of the market?