Mount Franklin Archives - Inside FMCG
A new label design has been created for Mount Franklin’s 600ml water bottle as part of the campaign to encourage recycling.
This is the first time this type of packaging has been produced for carbonated drinks in Australia.
Products hit supermarket giant’s shelves in Jan.
Launch supported by multi-channel marketing campaign..
Australia’s top brands donate products.
Annual campaign delivers a phenomenal 13 million serves of food.
Coca-Cola Amatil’s water, energy and dairy drinks help offset declining soft drink sales.
Woolworths and major F&B brands are supporting campaign to end hunger.
Coca-Cola Amatil shares some setbacks to the business.
Josh Lawson and Jennifer Hawkins feature in Mount Franklin’s new brand campaign.