Coopers Archives - Inside FMCG
Sapporo revisits its roots with manga-inspired campaign
Sapporo is sharing the brand’s history through a manga-inspired marketing campaign scheduled to launch in Australia next month.
Coopers rebrands Session Ale as Pacific Pale Ale
Coopers Brewery is rebranding its Session Ale as Pacific Pale Ale ahead of summer, with the brew headed to shelves nationwide late this month.
Coopers supports pub recovery with donation of 15,000 beers
Coopers managing director Dr Tim Cooper wants the business to play its part in the recovery.
High barley prices see Coopers profits sink
Despite an increase in sales volumes, Coopers saw profit fall by over $11 million.
Coopers launches Extra Pale Ale to tempt growing craft beer market
Coopers has faced increasing competition from the growing craft beer industry.
Top performers recognised at liquor awards
A total of 54 awards were presented to the best people, products and retailers in the business.
Coopers releases special edition pack
Coopers Brewery launches Thomas Cooper’s Selection mixed six pack ahead of Father’s Day.
