Kelloggs Archives - Inside FMCG

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This week in FMCG

The top headlines this week.

Keebler Famous Amos

Ferrero seals US$1 billion cookie deal with Kellogg

The businesses recorded net sales of nearly US$900 million last year.

Photo source: B&T

FMCG leaders talk women in the workforce

Mondelēz Pres. Amanda Banfield and Kellogg’s MD Esme Borgelt share their thoughts on female representation in FMCG.

Kellloggs Graded_1.16.1 med res

Kellogg’s invites Aussies to share their perfect bowl in latest campaign

The new campaign features 10 groups of families and friends debating the perfect breakfast bowl.

throw away ipa2

Kellogg’s turns leftover cornflakes into beer

The aptly-named Throw Away IPA is made from upcycled cornflakes.

Kellogg's Strawberry Krispie

Kellogg’s to launch first new flavour in over 10 years

The new pink cereal has the snap, crackle and pop of an old favourite.

Kellogg's Cereals

Kellogg’s to introduce “traffic light” labelling in UK and Ireland

The cereal giant will better communicate how much salt, sugar and fat the foods contain.

kelloggs-nutri-grain-to-go-protein-squeezers

Kellogg’s Nutri-Grain Smash makes it on Choice Shonkys list

Choice Shonkys 2018 names and shames misleading brands.

Kellogg's Cruncy Nut

Kellogg’s nutty new granola

The nuttiest reaction wins a trip to Vegas!

kelloggs-nutri-grain-to-go-protein-squeezers

Kellogg’s releases new Nutri-Grain TO GO Protein Squeezers

Food company creates five new flavours.

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