Kelloggs Archives - Inside FMCG

This week in FMCG

The top headlines this week.

Ferrero seals US$1 billion cookie deal with Kellogg

The businesses recorded net sales of nearly US$900 million last year.

FMCG leaders talk women in the workforce

Mondelēz Pres. Amanda Banfield and Kellogg’s MD Esme Borgelt share their thoughts on female representation in FMCG.

Kellogg’s invites Aussies to share their perfect bowl in latest campaign

The new campaign features 10 groups of families and friends debating the perfect breakfast bowl.

Kellogg’s turns leftover cornflakes into beer

The aptly-named Throw Away IPA is made from upcycled cornflakes.

Kellogg’s to launch first new flavour in over 10 years

The new pink cereal has the snap, crackle and pop of an old favourite.

Kellogg’s to introduce “traffic light” labelling in UK and Ireland

The cereal giant will better communicate how much salt, sugar and fat the foods contain.

Kellogg’s Nutri-Grain Smash makes it on Choice Shonkys list

Choice Shonkys 2018 names and shames misleading brands.

Kellogg’s nutty new granola

The nuttiest reaction wins a trip to Vegas!

Kellogg’s releases new Nutri-Grain TO GO Protein Squeezers

Food company creates five new flavours.

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