Doritos Archives - Inside FMCG

Doritos teams up with Spider-Man

Snack brand gamifies Spider-Man in global promotional campaign.

Doritos spices things up with two new flavours

Chips brand takes inspiration from the spice profile of international dishes.

This week in FMCG

In the headlines this week.

Frito-Lay creates ‘world’s largest’ Jurassic Doritos

The new Doritos are 18 times bigger than their usual tortilla chip.

PepsiCo creates new Doritos Crackers

Soft drinks giant unveils new snack flavours.

Doritos releases new Pizza Hut BBQ meatlovers flavour

Doritos and Pizza Hut collaborates again for a new flavour: Doritos Pizza Hut BBQ Meatlovers Corn Chips.

Doritos Super Bowl contest names finalists

Australian crunches the competition in digital marketing campaign.

Doritos releases Rainbow Chips

Doritos launches limited edition Rainbow Chips in support of LGBT community.

Super Bowl 2015: The biggest game in marketing

Jon Bird recaps on the advertising winners of Super Bowl 2015.

Finalists named in Doritos Super Bowl contest

Australian film maker named as a top 10 finalist in Dorito’s Crash the Super Bowl global competition.