KitKat Archives - Inside FMCG

Crowdfunding platform created for ruby chocolate

Consumers can share innovations and ideas with artisans and brands.

This week in FMCG

Catch up on the big stories from the week.

KitKat Gold to remain on shelves in Australia

Nestlé keeps limited edition bar following phenomenal demand.

This week in FMCG

Catch up on the top stories from the week.

World’s first gin KitKat launches in Melbourne

Gin lovers rejoice! Gin-infused KitKat is here.

Made-to-order Kit Kat store opens in Japan

It offers customised creations chilled on-the-spot with liquid nitrogen.

What Nestlé’s attempt to trademark the shape of a KitKat teaches us about design

Nestlé lost its case in the European Union to protect the the four-finger shape of the chocolate.

KitKat loses EU trademark case

Nestlé has spent more than a decade fighting to trademark the four-fingered KitKat shape.

This week in FMCG

In the headlines this week.

KitKat Chocolatory’s Ruby chocolate lands in Australia

“We’ve secured the exclusive rights to be the first to launch Ruby worldwide.”

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