coles little shop Archives - Inside FMCG

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King of the collectables: Why Disney Words will out play Coles’ Stikeez

OPINION: Five reasons why Disney Words will trump Coles’ Stikeez.

Little Shop 1

Coles Little Shop makes Christmas comeback

Supermarket giant confirms the return of popular promotion.

Woolworths pop-outs

Woolworths “adds a little magic” with Christmas collectables

Supermarket giant introduces 12 cardboard characters that shoppers can build themselves.

White King Little Shop

Little Shop gave a little lift in sales

Analysts from Citi estimate Coles’ sales grew by five per cent during the campaign.

White King Little Shop

Coles Little Shop catapults sales of leading FMCG brands

Pental and Nestle saw an increase in profit due to the successful promotion.

Coles Little Shop collectibles

Coles announces final swap day

Stores across the country will host a swap day for Little Shop collectables.

Coles Little Shop

Coles on the lookout for Australia’s ultimate little shopper

The winner will be awarded with a year’s supply of groceries to the value of $10,000.

Coles Little Shop collectibles

Why and how retailers turn everyday items into ‘must-have’ collectables

The psychology behind retailer’s toy promotions.

Coles Little Shop

Coles to continue Little Shop

The supermarket giant wants to give people more time to complete their sets.

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