coles little shop Archives - Inside FMCG

Coles Little Shop app tops charts as collectables fever takes hold

Coles is getting over 80,000 football fans involved in Little Shop 2 tonight at the MCG.

Poll: Which collectables campaign will come out on top?

Will Woolworths sustainability efforts sway customers towards Ooshies or will Little Shop prove a monster hit once again?

Coles and Woolies go head-to-head on collectables

The big two kick off competing collectables campaigns this week in a bid to draw customers to their stores.

Coles Little Shop makes a comeback

Coles Little Shop collectables returns with promotion expanded to Coles Express.

M&S follows Coles’ lead with launch of Little Shop

M&S will be hoping to see a similiar boost in sales that Coles enjoyed during its Little Shop promotion.

King of the collectables: Why Disney Words will out play Coles’ Stikeez

OPINION: Five reasons why Disney Words will trump Coles’ Stikeez.

Coles Little Shop makes Christmas comeback

Supermarket giant confirms the return of popular promotion.

Woolworths “adds a little magic” with Christmas collectables

Supermarket giant introduces 12 cardboard characters that shoppers can build themselves.

Little Shop gave a little lift in sales

Analysts from Citi estimate Coles’ sales grew by five per cent during the campaign.

Coles Little Shop catapults sales of leading FMCG brands

Pental and Nestle saw an increase in profit due to the successful promotion.

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